If you’re not using your own domain email for your business, you need to learn about free domain email.
For clarity, domain email is where you use your own domain name for the email address. An example is email@example.com.
Far too often though I see people starting out their business using a generic email address. For instance something like firstname.lastname@example.org.
The Loser’s Mindset
What does an email address like email@example.com say about you and your business?
Sure it doesn’t look professional, but worse it betrays a loser’s mindset.
You’ve got a business idea but you’re not too confident about it panning out. In fact you’re so lacking in confidence, you’re not even going to spring to $10 to buy a domain name for a year.
It may be true we can’t judge a book by its cover, but that doesn’t stop us doing it.
If you appear so scared of investing in your own business, you can’t be too surprised if others seem reluctant too.
It’s Not Just the Cost of the Domain
This is Shoestring Hustle so of course I get the fact that running your own email costs more than just the domain name.
Google’s G Suite is currently $5 per month, per email address. That’s not a lot, but if you want say half a dozen accounts to project the right image, it’s not so cheap.
And obviously I get that keeping costs down may be the key to you getting started.
So what you need is an alternative to G Suite and other similar services that gives you the addresses you need, without the cost.
For Free Domain Email, You Need Zoho
Zoho offer a range of tools and services for businesses, in a similar vein to G Suite.
There’s one marked difference though. You can create a business account with them for free. That account lets you connect your domain name to it so you have your own free domain email address.
It’s better than that though. With the free account, you can set up as many as 25 email addresses, each with a 5GB inbox.
Granted you’re not getting all the features of G Suite, but you’re getting the email addresses and that’s what’s important in this exercise. Particularly as one of the things you’re not getting is a monthly bill of $125.
Want to Save $1,500 a Year?
If you’re just starting out, I’m guessing that’s an easy “hell yeah”.
You can sign up at https://www.zoho.com/mail/ and start setting up your 25 email addresses as soon as you’ve connected your domain.
Zoho’s set-up includes instructions on configuring your DNS settings with several popular domain registrars.
However, if you want a more guided experience from start to finish, we’ve got a training that will take you from registering your domain through to completely configuring your email.
You’ll learn how to register your domain name with Namecheap and use their tools to configure your DNS. We’ve also included modules showing how to configure DNS with Linode’s DNS Manager. If you’ve followed our Shoestring VPS training, you’ll want to follow these modules.
We’ve also included some generic instructions to help if you’ve already registered a domain with another service. You may also need to refer to your domain registrar’s docs for more help, but the process is much the same wherever you edit the DNS settings.
As well as the basic DNS settings, you’ll also configure SPF and DKIM settings. These will help improve the deliverability of your emails and help protect the reputation of your domain.
By the end, you’ll have achieved more than just connecting your domain to Zoho though.
Connect WordPress to Zoho
We’ll show you how to connect your WordPress website to send emails through Zoho. This should markedly improve the deliverability of your emails. Not just emails sent by your site either, but all of them as this will have a positive effect on your sender’s reputation.
Forward Your Emails
We’ll also show you how to configure your Zoho email accounts to forward incoming emails to another of your accounts. This means you can manage all your emails in a single inbox. You can even set Zoho to automatically delete emails after they’ve been forwarded so you never need to worry about the 5GB accounts being filled.
Send Domain Emails from Gmail
Lastly we’ll show you how to send emails from a Gmail account, but using your new domain email addresses. So when your email arrives, the sender address will be your domain email address and not your Gmail address.
Get the Training
If you want the benefits of your own free domain email without the expense, head over to the How to Get Free Email Using Your Domain shop page.